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Vendor
Liepman Literary Agency
Marc Koralnik
Original language
English

THE KING OF CONTENT:

Keach Hagey

The Rise and Fall of Viacom and the Redstone Media Empire

Extensively researched, hugely informative and entertainingly written, THE KING OF CONTENT will be a blockbuster business “whodunit” in the best-selling tradition of Barbarians at the Gate, The Smartest Guys in the Room and Liar's Poker.
THE KING OF CONTENT chronicles the astonishingly successful yet chaotic business and personal life of the idiosyncratic self-made media titan 93 year old Sumner Redstone, Chairman of and majority stockholder in both CBS and Viacom Corporation, (home to such internationally known brands as Paramount Pictures and MTV), whose networks reach over 700 million subscribers around the world. Filled with fascinating detail about how today's global media companies really operate in a time of rapid technological change, this will be a colorful, revealing “behind the scenes” look at one man's brilliant, flamboyant ride to the top of a $40 billion empire via audacious take-overs, mergers and stock manipulations and his dramatic no-holds barred struggle to retain absolute power amidst executive suite back-stabbing, epic family feuds, failing physical and mental health and multiple high-profile lawsuits with wives and lovers, board-members and stockholders.
As the Wall Street Journal beat reporter for Viacom, Keach Hagey is the most qualified person to write this book. Though a series of front-page scoops on everything from Redstone's first mental competency test to his attempts to buy his daughter out of his media empire for $1 billion, she has been consistently ahead of the competition on this highly competitive story.

In the course of her reporting, she has amassed hundreds of pages of legal documents and developed deep sourcing at all levels of the company, having already conducted dozens of interviews with board members, current and former Viacom employees from the executive suites to the entry level, distributors, lawyers, bankers, studios, talent, agents and the leaders of rival media companies, as well as staff inside the Redstone mansion, family members, friends, close associates and neighbors. Her reporting on this story has already spanned four decades, carefully reconstructing scenes from the 1980s and 90s with eye-witness sources and, in some cases, video evidence.

Keach Hagey has covered media at the Journal for the last four years, focusing over the last two on the television industry and big media companies like Viacom, 21st Century Fox, Time Warner, Discovery Communications, and AMC Networks. She speaks frequently to the CEOs and top management of all of these and other media companies, and has a deep understanding of both how the media industry works and how to ferret out new information about it. Before the Journal, she covered media for six years at Politico, The National newspaper in Abu Dhabi, CBSNews.com and the Village Voice
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Published 2018-06-01 by HarperBusiness