START

The follow-up to Jake Knapp's internationally bestselling book SPRINT.

This book takes everything they have learned since inventing the design sprint and writing Sprint and presents a new guide specifically for starting ambitious projects and finding product-market fit. They have developed a 30 day "Sprint Lab" where teams run four specialized sprints focused on the foundations of a project, story design, and product design. As ever, this is a fun-to-read, fun-to-do and extremely effective way to work used by companies and organizations from highly technical AI startups to Lego to the City of Ottawa.