SMALL MOVE, BIG CHANGE

This book is a practical guide to making small changes each and every day that ultimately lead to big--and permanent--changes.

Habits are hard things to break—thus the bestselling books THE POWER OF HABIT and WILLPOWER almost entirely dodge the question of how one does it. Those books offer the “what” and “why” of habits good and bad. This book nails the “how” with a strikingly simple, nearly foolproof system of creating and maintaining new habits and behaviors, one simple step—one microresolution--at a time. It offers nearly instantaneous results. It’s the start of a great new author and brand with terrific potential. MICRORESOLUTIONS shows how to tackle those areas of your life you want to improve—from your closet, your desk, or your inbox to your weight, your job performance, or your marriage—by helping you identify the behaviors and situations that trigger the bad results. You tackle change by making one tiny, concrete change that produces instant results. She lays out the rules—to succeed, a microresolution must be easy, explicit, measurable, personal; it must fire on cue, and it pays off immediately. You don’t move to step two until step one is literally burned into your neurons, so that it operates on autopilot. The program is completely customizable, and the second half of the book walks you through examples and ideas in the top categories that people desire to improve in their lives: sleep, fitness, diet, organization, relationships, and spending. This is not a management text nor a diet book nor a lifestyle guide—it’s a toolkit that can be opened and used for almost any personal or professional goal.

Caroline Arnold is a rarity in the upper echelons of Wall Street—one of the few women at the top of the technology sector. At Morgan Stanley, she “did” the Google IPO—built the largest auction platform in Wall Street history, and one of the most successful. She has just become Managing Director in the tech department of Goldman Sachs. She has succeeded at such a high level in large part because of her systematic personal application of the principles she now presents in this new book. She’s also succeeded because she’s razor sharp, savvy about communication, energetic, pragmatic about problem solving, and is a terrific spokeswoman for her own cause—skills which she is now going to devote to the launch of this new program and our book. And like Sheryl Sandberg, she’s eager to leverage her connections and credentials to get a new standing in the world of self-help. Arnold has an infectious enthusiasm and style that draw big names to pay attention. She’s addressed giant audiences—Steve Ballmer singled her out for a giant Microsoft presentation, for example—and she’s got all the pieces in motion to create a huge platform for this new concept and herself as we launch the book, from a command of social media to big-lecture possibilities, and a state-of-the art website, details of which we’ll present in the planning meeting. She will use her connections to the fullest, and we can expect support from people ranging from Mary Meeker to Amy Chua.