POKE THE BOX

This is Seth Godin’s spirited call to action that demands that you stop waiting for a road map and start drawing one instead.

Your reputation is defined by what you instigate, how you provoke, and what you learn from the events you cause. In a world filled with change, that’s what matters: your ability to create and learn from change.

You don’t need more time. You merely need to decide.
You don’t need approval or reassurance or even permission.
You merely need to decide.

POKE THE BOX is a call to action about the initiative you’re taking—in your job or in your life. Godin will help you to get started and contribute more, risk more, and face the possibility of failure without dread. Godin knows that we ought to be much more concerned about mediocrity than failure. “If you can’t fail,” he writes, “it doesn’t count.”

POKE THE BOX just may be the kick in the pants you need to shake up your life.

Seth Godin is the wildly popular author of the bestselling books The Icarus Deception, Tribes, Purple Cow, Linchpin, and several others.