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Fletcher Agency
Melissa Chinchillo
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INSIGHT

Tasha Eurich

The Power of Self-Awareness to Succeed in an Increasingly Delusional World

Self-awareness is the meta-skill of the 21stcentury. Research shows time and again that self-aware people are generallyhappier and more satisfied with their relationships and jobs. Based on author's reserach into organizational psychology, this book explores everyone's favorite topic: themselves. But why is it so difficult to achieve self-awareness? And how can we develop it?

That said, not many people are naturally self-aware, and those who are don’t really know how or why that’s the case. For the rest of us, developing true self-awareness means having to overcome all kinds of cognitive biases—not just our own, but also those of the people around us—so that we betterunderstand ourselvesandhow others see us. The good news is that it's a state of being we can prioritize and hone, even if we don’t start out that way.


INSIGHT will be a fascinating and enlightening exploration of everyone’s favorite topic: themselves. Beginning with a definition of self-awareness and an exploration of why it is so difficult to achieve, Dr. Eurich will shatter persistent myths about how we cultivate self-knowledge and then walk readers through some actual strategies that work.Throughlively stories and surprising research findings, readers will discover that there’s much more to the topic than they'd imagined, and will come away with tools to help them deepen their self-awareness and help others do the same. Eurich will also arm readers with tactics for working and living alongside people who have no clue.


Tasha Eurich isanorganizational psychologist, speaker andNew York Timesbest-selling author of Bankable Leadership Over her nearly 15-year career, she’s helped thousands of people transform themselves, by bringing afresh, modern voice alongside scientifically grounded research on human behavior.


With a PhD in Industrial-Organizational Psychology and Bachelors degrees in Theater and Psychology, Tasha is an adjunct faculty member at the Center for Creative Leadership. Tasha’s research has been published in peer-reviewed journals, and she has been honored with the prestigious Martin Seligman Award for Outstanding Achievement in Applied Research. She regularly speaks to audiences around the world, including in her 2014 TEDx Denver talk (nearly 500,000 views and counting). Tasha is a regular contributor to Entrepreneur.comand the Huffington Postand has been featured in both general interest and business publications.

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Published 2017-05-02 by Crown

Comments

Think of the most cluelessly unselfaware person you know: your boss, annoying neighbor, , brother-in-law. How can we avoid being that person? And teach our kids to avoid it? Eurich summarizes the fascinating science about self insight, but--perhaps more importantly--she studies admirable individuals who are self aware in a way that is applauded by their peers. You'll benefit from knowing what they know. Buy a copy for yourself and buy another to leave, anonymously, on your boss's desk.

Russian: Mann-Ivanov-Ferber ; Taiwanese: China Times