| Vendor | |
|---|---|
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Liepman Literary Agency
Marc Koralnik |
| Original language | |
| English | |
CULTURE SHIFT
A Practical Guide to Managing Organizational Culture
An illuminating guidebook revealing the practical steps businesses can take to shift workplace culture
Shortlisted for a Business Book Award 2020 (category: Sustainable Change)
Shortlisted for a Business Book Award 2020 (category: Sustainable Change)
Nowadays, stakeholder consideration focuses as much on an organization's culture as it does on the bottom line - employees want to work for a company that has clear values and an engaging environment; customers and clients want to know they're supporting a worthwhile brand; and investors look to back socially responsible companies with good organizational health.
Too often, too many businesses see culture change as a project with a defined end point - once the project is considered `done', the dominant culture re-emerges and things go back to how they were. CULTURE SHIFT guides organizations on how to do things differently, ensuring that culture really does shift (with minimal budget and no external consultants) and putting culture permanently at the core of running the business.
Founded on behavioural economics, CULTURE SHIFT recognises that people do not always make average assumptions or follow rational logic. Changing a culture, therefore, is not about telling people what to do and expecting them to fall neatly in line - it's about identifying where they are now and how they make decisions, in
order to help them form new habits to create a comprehensive, sustainable culture shift.
Using her extensive experience, Kirsty Bashforth outlines exactly what it takes to oversee sustainable culture change in an organization, blending practical tips and illustrative stories throughout the book to drive home key points and provide a variety of perspectives and possible outcomes.
ABOUT THE AUTHOR
Kirsty Bashforth is CEO of QuaryFive Ltd, advising CEOs on change, organizational performance and leadership, with clients including: Mizuho International, Centrica and the NHS. Previously, she was Global Corporate Executive with BP, designing and delivering the shift in the company's organizational culture for 5 years from 2010
Too often, too many businesses see culture change as a project with a defined end point - once the project is considered `done', the dominant culture re-emerges and things go back to how they were. CULTURE SHIFT guides organizations on how to do things differently, ensuring that culture really does shift (with minimal budget and no external consultants) and putting culture permanently at the core of running the business.
Founded on behavioural economics, CULTURE SHIFT recognises that people do not always make average assumptions or follow rational logic. Changing a culture, therefore, is not about telling people what to do and expecting them to fall neatly in line - it's about identifying where they are now and how they make decisions, in
order to help them form new habits to create a comprehensive, sustainable culture shift.
Using her extensive experience, Kirsty Bashforth outlines exactly what it takes to oversee sustainable culture change in an organization, blending practical tips and illustrative stories throughout the book to drive home key points and provide a variety of perspectives and possible outcomes.
ABOUT THE AUTHOR
Kirsty Bashforth is CEO of QuaryFive Ltd, advising CEOs on change, organizational performance and leadership, with clients including: Mizuho International, Centrica and the NHS. Previously, she was Global Corporate Executive with BP, designing and delivering the shift in the company's organizational culture for 5 years from 2010
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Book
Published 2019-07-01 by Bloomsbury |