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	Foundry Claire Harris
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English
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cleanmeat.com

CLEAN MEAT

Paul Shapiro

How Growing Meat Without Animals Will Revolutionize Dinner and the World

In this groundbreaking book, author Paul Shapiro tells the wild tale of the innovators and investors racing to commercialize the world's first real animal products that are grown without animals.

With a foreword by Yuval Noah Harari, author of Sapiens

Paul Shapiro gives you a front-row seat for the wild story of the race to create and commercialize cleaner, safer, sustainable meat - real meat - without the animals. From the entrepreneurial visionaries to the scientists' workshops to the big business board-rooms - Shapiro details that quest for clean meat and other animal products and examines the debate raging around it.

Since the dawn of Homo sapiens some quarter million years ago, animals have satiated our species' desire for meat. But with a growing global popula-tion and demand for meat, eggs, dairy, leather, and more, raising such massive numbers of farm animals is woefully inefficient and takes an enormous toll on the planet, public health, and certainly the animals themselves.

But what if we could have our meat and eat it, too? The next great scientific revolution is underway - discovering new ways to create enough food for the world's ever-growing, ever-hungry population.

Enter clean meat - real, actual meat grown (or brewed!) from animal cells - as well as other clean foods that ditch animal cells altogether and are simply built from the molecule up. Whereas our ancestors domesticated wild animals into livestock, today we're beginning to domesticate their cells, leaving the animals out of the equation. From one single cell of a cow, you could feed an entire village. And the story of this coming "second domestica-tion" is anything but tame.

Available products
Book Published 2018-01-02 by Gallery
Book Published 2018-01-02 by Gallery

Comments

Clean meat is poised to revolutionize the business of food and agriculture, addressing many of our most pressing problems. This book artfully tells the story of the roots of that revolution and where it may be leading us.

Clean meat could be a huge win for animal welfare, human health, and the planet. If you want to learn more about the scientists, entrepreneurs and activists who are leading this revolution, read Paul Shapiro's compelling and optimistic book.

Paul Shapiro's forthcoming book, Clean Meat: How Growing Meat Without Animals Will Revolutionize Dinner and the World,celebrates the future of meat and meat products that do not require animal slaughter. For the uninitiated, this is a surprisingly broad category of consumption, including "meat" synthesized from pea-protein-derived heme (the iron-rich non-protein component of hemoglobin) to meat grown from the cultured muscle cells of live animals. For animal welfare advocates (Shapiro is vice president for policy at the Humane Society of the United States) and environmentalists who oppose factory farming on ecological grounds, this bold alternative to animal agriculture holds far more hope than promoting vegetarianism or veganism, which have so far proven to be ineffective at curbing meat-eating trends. Read more...

Clean Meat offers an enthralling look into a near future where many of our most dangerous food safety risks could be all but eliminated. Paul Shapiro tells a tale in this important book that could just save your life.

Clean Meat offers an inspirational look into a future where the cellular agricultural revolution helps lower rates of foodborne illness, greatly improves environmental sustainability, and allows us to continue to enjoy the food we love.

Paul Shapiro has written a timely and informative book on the exciting transformation that is about to happen in the way we produce our food. He introduces us to the bold young innovators and entrepreneurs who are developing clean meat, milk and eggs. What they are doing has the potential to put an end to a vast quantity of cruelty, and to make a dramatic reduction in greenhouse gas emissions.

Paul Shapiro provides a fascinating look at the future of food and the innovators who are working to interrupt and reinvent the food system. Clean Meat is an interesting and worthwhile read.

An intriguing argument from an animal rights perspective for developing an economy of cultured, lab-born meat. Shapiro, a vice president at the Humane Society, observes at the outset that the seemingly science-fiction-y thing he calls "clean meat" is a reality. . . Shapiro serves up portraits of a rapidly developing technology.

Hampton Creek is now growing its own meat in labsand it says it will get to stores first Read more...

Panel on cellular agriculture Read more...

Paul Shapiro has artfully chronicled a most important development in his very worthwhile book Clean Meat, destined to take its place in the literature of moral progress.

An interesting and controversial glimpse into how cellular agriculture may supplement conventional agriculture and how innovation offers a variety of additional ways to feed a hungry and growing world.

The meat we sell at Whole Foods Market is rated on an animal welfare scale of 1-5+ but when clean meat hits the market, I'd like to put it in our meat section with an animal welfare rating of 10 since it means no animals were harmed or killed. Read Paul Shapiro's captivating account of the entrepreneurs working to enable us to sell that meat soon.