THE POWER OF OTHERS
Peer Pressure, Groupthink, and How the People Around Us Shape Everything We Do
Former senior editor at "New Scientist" shows how easily people are led into terrible or strange forms of behaviour when part of a group. His new book ranges over 50 years of social psychology to show famous and infamous episodes about revolution, riot, war, and genocide to lighter topics of politics, sport and consumerism.
THE POWER OF OTHERS is packed with amazing human stories from heroism to terrorism. The author is familiar with all recent literature and the key players, extending to the chief Shin Bet interrogator, and failed suicide bombers. Michael Bond writes with humour and humanity as well as great authority.
Michael Bond is a freelance science writer and editor, specialising in psychology and the behavioural sciences. He is consultant to New Scientist magazine, where from 2001 to 2007 he was senior editor. In 2011 he worked for the UK's Royal Society as lead researcher on a report about science and development in Egypt before and after the Arab Spring. He is also author of a non-fiction book about English pioneers and explorers in Canada, Way Out West (McClelland and Stewart, 2001).