EXPERIENCE ON DEMAND
What Virtual Reality Is, How It Works, and What It Can Do
An in-depth look at virtual reality and how it can be harnessed to improve our everyday lives.
In Experience on Demand, Jeremy Bailenson draws on two decades spent researching the psychological effects of VR and other mass media to help readers understand this powerful new tool. He offers expert guidelines for interacting with VR and describes the profound ways this technology can be put to usenot to distance ourselves from reality, but to enrich our lives and influence us to treat others, the environment, and even ourselves better. In the world of VR, a football quarterback plays a game against a competing team hundreds of times before even stepping onto the field; members of the United Nations embody a young girl in a refugee camp going through her day-to-day life; and veterans once again walk through the streets where they had experienced trauma.
There are dangers and many unknowns in using VR, but it also can help us hone our performance, recover from trauma, improve our learning and communication abilities, and enhance our empathic and imaginative capacities. Like any new technology, its most incredible uses might be waiting just around the corner. Experience on Demand is the definitive look at the risks and potential of VRa must-read for navigating both the virtual and the physical worlds ahead.
Jeremy Bailenson is founding director of Stanford University's Virtual Human Interaction Lab (VHIL) and Thomas More Storke Professor in the Department of Communication. Bailenson's writing has appeared in The Washington Post, Slate, and The San Francisco Chronicle.